Discover
You complete a questionnaire, followed by a 60-minute session to further explore your business and goals.
Website Growth Audit
Understand what’s holding your website back, and where to focus next.
The Website Growth Audit takes a strategic look at how your website supports your business, bringing together your objectives, proposition, messaging, customer journey, search visibility, user experience, and performance.
You will get clear, prioritised recommendations so you can focus your time and budget where they will make the greatest difference.
Who is the Audit for?
The Website Growth Audit is ideal if:
- Your website isn’t bringing in enough relevant enquiries.
- Your business has changed but your website hasn’t kept up.
- Visitors don’t immediately understand what you offer or why they should choose you.
- You want to improve search visibility, or the enquiry journey.
- You’re considering a website refresh or rebuild and want clarity before investing.
- You have plenty of ideas but do not know what to tackle first.
What's included in the Audit?
Business foundations
We’ll begin with your business, rather than your website. I’ll explore your commercial goals, customers, proposition, competitors, and the role your website needs to play in supporting growth.
Customer journey and experience
I’ll consider how easily customers can find what they need and move towards taking action. The review will look at structure and navigation, calls to action, enquiry routes, mobile experience, and trust signals.
Proposition and messaging
I will review how clearly your website explains your offer, its benefits, and what makes your business worth choosing.
Search visibility and on-page SEO
I will review how effectively your website helps search engines understand your business and identify opportunities to reach more relevant potential customers.
Technical health
I’ll carry out a high level review of technical factors that may affect visibility or usability, including Core Web Vitals, links and redirects, and basic website security and accessibility.
Analytics and performance
Where data is available, I will review how people find and use your website, the actions they take, and any gaps in measurement.
What will you receive?
- A strategic review of how your website supports your business.
- A summary of the most important findings – so you can get to what matters most quickly.
- A prioritised action plan outlining quick wins and more medium and long-term improvements.
- Guidance on what you can do yourself and where you may need specialist help.
- A 60-minute online walkthrough and time for questions.
The report is yours to use. You can implement the recommendations yourself, share it with your existing suppliers, or ask me to help with the next stage.
How it works
Review
With access to your website plus Google Analytics/Search Console, I assess the website and supporting data.
Recommend
I bring the findings together into a clear report and prioritised action plan.
Discuss
We meet online, or in person if you’re local, to talk through the findings and next steps.
Investment
The Website Growth Audit costs £1,500.
This price applies to a small service-based website of up to 15 pages. Larger websites will be quoted separately after an initial consultation.
The audit is usually completed within 3 weeks once I have your completed questionnaire, access, and discovery session.
Payment is 50% before the work begins and 50% when the Audit is delivered.